The third strategy that I want to share with you is what I called the Graceful Direct. There are a lot of informational sites that can utilize this powerful strategy. This strategy works by placing Adsense after an article or near the end of a page with the hypnosis header, ‘More related information in this site’. An example is shown,
Why This Strategy Works?
Internet users will scan through your article or any page in your site most of the time and will either click your navigation links or go to other sites. By using Graceful Direct, you announce that there are more related information around and the next thing your visitors will see is a set of links that looks like a normal internal navigation.
Now, there are two scenarios here. After reading the article and seeing the hypnotic headline, your visitors will look for more information within your site (which is good as it retains your traffic) or simply clicks on the Adsense links as there are relevant keywords that are interested to them (good for you as it generates you revenue).
How To Apply This Strategy?
I have to stress that this method does not work in all types of sites especially those that with little content. For this strategy to work, you must have a good amount of words in that single page (around 400 to 800 words).
You can further optimize this strategy by increasing the font size of the hypnotic headline, ‘More related information in this site’. Make sure you bold the keywords, ‘related information’.